借助艾利丹尼森数字化ID的能力，迈入零售业的未来。从RFID和NFC inlay，到实体单品与数字化技术的无缝集成，让您真正拥有无限可能性。
我们的工作
艾利丹尼森的数字化解决方案旨在帮助品牌和零售商应对时尚与服装价值链中迫在眉睫的难题，包括气候变化、运营低效、新的立法、假冒伪劣和新兴技术等问题。这些问题都要求采取适应未来需求的商业模式，我们随时为您指引前进的道路。
我们如何提供帮助
Meet our digital IDs
NFC
Connect consumers and retailers through mobile experiences
Powered by RFID technology, NFC connects consumers and retailers through mobile experiences that enhance the shopping journey on both sides. With NFC clothing tags and patches, users can unlock features like social media integrations, customer loyalty programs, and unique supply chain stories that reveal the lifecycle of a garment. Retailers engage with consumers while optimizing operations through instant sales and inventory management capabilities.
QR codes
Inspire engagement and educate consumers
With QR code integration, consumer engagement and education have never been easier. Whether you want to provide garment care instructions or offer greater transparency into your sustainable practices, we can help propel your brand into the future of retail. Start a conversation, share, and connect with your audience through social media, customer loyalty programs, and more.
Digital watermarks
Authenticate products and protect your brand
Digital watermarks are unique identifiers detectable only with specialized software or scanning devices. Used to authenticate apparel and other products, this digital ID solution helps preserve your brand's integrity while fostering greater trust with your customers.
Why choose Avery Dennison's RFID and digital ID technology?
Omnichannel excellence
Ghost stock and inaccurate inventory levels lead to canceled orders and lost sales. Achieve up to 99% inventory accuracy by bridging the gap between your physical stores and digital storefronts. With real-time, item-level visibility, you can confidently offer Buy Online, Pick Up In-Store (BOPIS) and Ship-from-Store services, ensuring the right product is always available for the right customer.
Transparency and future-proof compliance
Global regulations, including the EU's Digital Product Passport (DPP), are making transparency a legal requirement. Secure your brand's future with encrypted digital identifiers that provide an immutable record of a product's journey, from raw materials to the retail floor. The result is greater consumer trust and readiness for evolving sustainability mandates and circular economy goals.
Loss prevention
Shrinkage and supply chain blind spots erode your bottom line. Our RFID ecosystem strengthens internal controls by tracking individual items across the entire global supply chain. By pinpointing where and how inventory disappears, you can protect your margins with data-driven precision.
Elevated consumer engagement
Physical products often lose their connection to the brand once they leave the store. Using NFC and dynamic QR codes, we help you transform every garment into a digital touchpoint, creating immersive post-purchase experiences from exclusive styling content and loyalty rewards to verified authenticity for the resale market.
Operational intelligence and labor efficiency
Manual cycle counts and stock-taking are time-consuming and error-prone. Our automated scanning solutions can reduce time spent on inventory tasks by up to 80%, allowing your associates to step away from the stockroom and back onto the sales floor to serve your customers.
需要帮助吗？
在艾利丹尼森，我们根据随您的业务发展而适应和扩展的灵活解决方案。从端到端数据管理到厂内打印解决方案，我们与您携手合作，让您的业务更加高效。需要帮助解决问题吗？请联系我们，我们将帮助您确定最适合您的解决方案。
保持联系