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Made to Mention 01: Digitalization

Trends insights report digitalization

Global lockdowns have elevated digital as an urgent priority for the entire value chain. Consumers of all ages will continue to demand more in this space, and brands and factories must act fast to deliver.

According to Statista, the number of IoT devices worldwide is forecast to almost triple in the next 10 years. Video streaming is on the rise, while the esports market is booming globally.

This evolving digital landscape is raising propensity to connect with products and spaces in new ways, which is impacting consumer behavior and marketing strategies across all markets.

By adopting digital processes, you can improve your end-to-end efficiency, minimize your environmental impact, and collaborate more effectively.

29%

Global consumers claim to have made a purchase via the metaverse

Source: WTC

60%

Global shoppers said they will increase their usage of digital shopping channels in the future

Source: WTC

83%

Respondents of a 2020 MobileIron poll have scanned a QR code at least once; And these numbers are currently rising

Source: Bluebite

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