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Heat transfers

Heat transfers are one of the most versatile methods for applying graphics, logos, and branding directly onto garments. Avery Dennison's heat transfer portfolio spans screen print, digital print, and film-based solutions, each engineered for specific performance requirements and apparel categories. From bold, durable graphics built for repeated washing to photorealistic, full-color prints for complex artwork, our custom heat transfers deliver the visual impact and long-term durability that modern apparel demands. The portfolio also includes names and numbers programs trusted by professional sports leagues worldwide.

What we do

We engineer heat transfer solutions that protect and elevate your brand identity, whether you're producing performance sportswear, team uniforms, workwear, promotional apparel, or premium retail. Our materials science expertise ensures every transfer is matched to the right fabric, construction, and end use, so graphics look sharp, feel right, and hold up over time. Need a sustainable water-based solution for athletic wear? A silicone transfer that blocks dye migration on sublimated jerseys? A reflective film that meets road safety certification? We'll help you find the right fit. Our global production network delivers consistent quality and fast turnaround at any scale.

How we help

Screen print transfers: bold and durable

Designed for performance fabrics and elevated basics, with longevity in mind.

Best for: Bold, durable graphics with exceptional stretch, opacity, and wash performance.

Screen print heat transfers combine fine-line detail, vibrant colors, and unique visual effects with industrial-grade durability, offering a cost-effective branding solution that outperforms traditional direct-to-garment printing. Built for high-volume consistency, they bring vivid colors and crisp detail to a wide range of garments and performance fabrics. Whether you need elevated basics or premium retail apparel, these transfers ensure your brand stands out with long-lasting quality.

  • Agility

  • Adapt

  • Tenacity

  • Thermopatch Flex

Digital print transfers: photorealistic detail

Vibrant branding and full design freedom across diverse apparel categories.

Best for: Complex artwork, gradients, and rapid customization.

Digital print heat transfers unlock full-color, photorealistic detail for complex artwork, gradients, and short-run customization. Engineered for clarity, flexibility, and reliable application, they're ideal for vibrant branding across diverse apparel categories. With quick-turn production, precise color control, and on-demand manufacturing, our digital transfers help you bring any design to life exactly as intended.

  • Amplify

  • Velocity

Film transfers: precision edges for performance wear

Known for sharp edges, smooth finishes, and a premium feel.

Best for: Athletic apparel, running gear, and modern minimalist aesthetics.

Film-based heat transfers offer a clean, modern aesthetic with sharp edges, smooth finishes, and exceptional durability. Our film products deliver a premium, elevated look that holds up wear after wear. The portfolio includes certified reflective graphics for high-visibility workwear, meeting stringent road safety standards while maintaining a halo-free edge and sleek finish.

  • Precision

Names and numbers: for every level of the game

Custom typography that turns jerseys into unmistakable brand statements.

We provide names, numbers, team crests, sponsor logos, and more for every level of team sports, from professional leagues to grassroots. By combining custom font design, advanced material science, manufacturing expertise, and global scalability, our solutions are built to perform on the field, resonate with fans, and maintain consistency at every level. Trusted by the Premier League, NBA, NFL, NHL, LaLiga, Liga Portugal, Real Madrid, and many more.

Apparel decoration insights: the Newness trend report

Newness is our bi-annual trend report exploring what's next in apparel decoration materials and techniques. Our global trend and innovation teams track emerging directions across the industry and translate them into actionable insights, so you can make informed decisions and stay ahead. Each edition highlights the latest additions to the Embelex portfolio.

Why choose Avery Dennison heat transfer solutions?

Better products: Our extensive portfolio of advanced materials and innovative decoration technologies enables fully customized, brand-ready solutions that protect and elevate your brand identity at scale. From water-based screen print transfers to photorealistic digital prints and certified reflective films, we offer the right heat transfer for every application.

Faster application: Our heat transfer decorations are engineered for fast, precise application across a wide range of garments and accessories, helping you decorate more products, more efficiently, without compromising quality or consistency.

Smarter choices: We keep the environment and your customers in mind. Whether it's through our portfolio of environmentally conscious materials, including recycled carriers and solvent-free inks, or NFC-enabled scannable patches that unlock digital experiences, we help you engage consumers with a story that goes beyond the garment.

Need help?

The next generation of heat transfer apparel decorations is here. Our premium transfers are engineered to be vivid, durable, and performance-driven. Let us help bring your brand's identity to life. Connect with our team today to get started.

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