AD textrace RFID label

RFID & Other Digital IDs

AD TexTrace™: integrated RFID for connected apparel

Integrated RFID is the practice of embedding RFID technology directly into garments at the point of manufacture, rather than applying it to the outside of a product after the fact. AD TexTrace embeds RFID into garments through woven labels, fabric tags, and heat-sealed solutions, connecting products to the digital world from the factory floor onward. It enhances inventory visibility, loss prevention, and customer experiences with features like self-checkout and instant returns. By supporting automated recycling and persistent product identity, it drives circular fashion and smarter retail operations across the entire garment lifecycle.

AD TexTrace RFID woven labels group

What we do

We help apparel brands connect products to data by embedding RFID technology directly into labels, seams, and fabrics. By integrating AD TexTrace at the point of manufacture, we provide reliable product identification and automated inventory tracking from day one. The process creates lifecycle transparency that supports more efficient operations, improved forecasting, and scalable circular business models, while building the data foundation for Digital Product Passport (DPP) compliance and resale, rental, and recycling programs.

Meet AD TexTrace™ integrated apparel RFID products

Why choose Avery Dennison's integrated RFID products?

Apparel inventory accuracy: Integrated RFID enables automated item-level tracking from production to point of sale. Brands gain near real-time stock visibility, improved replenishment planning, and reduced manual counting, helping minimize out-of-stocks and excess inventory.

Built-in loss prevention and authentication: With RFID securely embedded in each garment, removal becomes more difficult. This not only helps reduce shrink, but also enhances audit accuracy and ensures reliable product authentication across all channels.

Faster retail and omnichannel operations: Garments featuring integrated digital triggers enable rapid receiving, automated stock checks, frictionless checkout, and efficient returns processing, boosting store productivity while elevating the customer experience.

Long-term brand and data value: By embedding RFID at the source, brands build proprietary first-party product data assets. This supports better forecasting, product development insights, and long-term platform integration.

The future of connected apparel

AD TexTrace transforms garments into connected assets. Every item becomes a data point that reflects how, where, and when it's produced, sold, and returned. This foundation supports modern retail, circularity strategies, and scalable digital ecosystems.

Need help?

Not sure which AD TexTrace™ solution fits your product range, manufacturing setup, or sustainability goals? Our specialists will help you design, test, and implement the right integrated RFID strategy for your business. Connect with our team today to get started.

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